The Nebraska Lottery was awarded best marketing campaign for a large business in the 2013 Omaha American Marketing Association’s Pinnacle Awards.
The Nebraska Lottery’s advertising agency, SKAR, helped create an award-winning campaign to promote the Millionaire Tips campaign.
The Millionaire Tips campaign used TV, radio, print, internet and outdoor media to give advice to new millionaires who will win the lottery. The tongue-in-cheek campaign came up due to changes in the Nebraska Lottery with regards to Powerball.
The Nebraska Lottery was also honored for various other marketing campaigns including ‘Three Stooges’ game introduction, ‘Find Your Game’ scratch campaign and ‘Fall Facebook’ digital marketing campaign.
The Nebraska Lottery and SKAR marketing are proud and honored to be recognized for their hard work for the state of Nebraska.